What's New In Tampa Bay


Make 2020 the year you discover Florida’s Most diverse destination with fantastic food, superb shopping & amazing adventures for the entire family.


Tampa Riverwalk

Like Gems on a String

The Tampa Riverwalk links together some of Tampa Bay’s top attractions along a 2.6-mile waterfront walkway. Enjoy the waterfront views at JoToro, a NEW Mexican-inspired restaurant at Sparkman Wharf helmed by Michelin-star chef, Joe Isidori. Try delicious seafood at the newly renovated, 360-degree waterfront Sail Plaza. Take in the sweeping views of downtown while you indulge in handcrafted cocktails from the roof of Armature Works at M. Bird.

Watch from the Ulele lawn as the NEW 100-passenger vessel from Pirate Water Taxi – The Captain Jack II – makes its rounds up and down the Hillsborough River. Climb aboard the Lost Pearl for a NEW pirate adventure fit for the whole family. Or, grab a kayak or paddle board from Urban Kai and enjoy sweeping views of the skyline from the water.




Empower Adventures Tampa Bay

Wide-Open Spaces

Take in the Florida sunshine with outdoor adventures and open-air experiences in Tampa Bay. Stroll the Tampa Riverwalk, or along Bayshore Boulevard, the world’s longest continuous sidewalk. The NEW Julian B. Lane Riverfront Park near downtown has been recognized for the creative use of open space following a $35 million redevelopment.

Zip through the trees and conquer the 200-foot over-water suspension bridge at Empower Adventures Tampa Bay. Discover natural Florida on a journey down the Hillsborough River with Canoe Escape. Rain or shine, the fun doesn’t stop at Topgolf Tampa, with 3-levels, 102 bays and rooftop terrace. Hit the ground running with Go! Running Tours Tampa to get the local perspective while exploring popular parts of the city by foot.

Busch Gardens Tampa Bay Cheetah Hunt

Family Adventures and Lasting Memories

Take on Tigris, the tallest launch coaster in Florida, and see how old meets new in 2021 with the NEW Iron Gwazi, at Busch Gardens® Tampa Bay -- the tallest, steepest, and fastest hybrid rollercoaster in North America. Take a plunge and beat the heat at Busch Gardens’ water park, Adventure Island, with the NEW Solar Vortex ride in 2021.

Celebrate The Florida Aquarium’s 25th anniversary and see the animals native to Florida waters with a NEW, modernized Florida Wetlands Trail exhibit. Find fun inspiration at the Glazer Children’s Museum with one-of-a-kind activities and NEW engaging exhibits offered regularly.

See how ZooTampa is helping the survival of endangered species like the white rhino and Florida panther, or you can meet their all-star vets and animal care specialists as seen on the NEW season of Secrets of the Zoo on Nat Geo Wild on Disney+. These efforts follow the opening of ZooTampa’s NEW multimillion-dollar Manatee Critical Care Center, where rescued Florida manatees are nursed back to health.

Tampa Museum of Art

Arts, Culture, and Authentic History

From classic to contemporary, the arts are alive and well in Tampa Bay. See it in street murals and NEW pieces of public art throughout various neighborhoods.

Step back in time at J.C. Newman Cigar Factory, where the oldest family-owned cigar factory opens a NEW museum in 2020 as part of a multimillion-dollar renovation. Or, for a modern view, visit the Tampa Museum of Art, where you will find an extensive collection of contemporary art housed inside the stunning building recognized with an American Architecture Award for design.

Cuban SandwichPhoto by Amy Pezzicara

Culinary Discoveries Await

Tampa Bay offers an endless variety of dining options. At Armature Works, you can enjoy classic Mediterranean cuisine at the NEW Kipos, try oysters at the waterfront Stone’s Throw, or savor a traditional Cuban sandwich at Kuba.

Sample something locally sourced from Sparkman Wharf’s newest shipping container restaurant, Naked Farmer. Or try out the NEW Meat Market that brings eclectic flair to the high-end Hyde Park Village.

Celebrate the flavors of Sicily in Ybor City at the NEW Casa Santo Stefano restaurant, opening in late 2020 as part of the Columbia Restaurant Group.


Cigar City beer from tap

Raise a Glass to Tampa Bay

Enjoy the view at the reimagined EDGE Rooftop Bar at the stylish Epicurean Hotel, where a NEW expansion is underway. NEW ROX at the CURRENT Hotel raises style to new heights with stunning views of the Bay and handcrafted cocktails. Tampa Bay’s highest rooftop bar will offer a view from 26 floors up at the NEW JW Marriott Hotel & Resort in 2021.

The Channel District welcomes the NEW Cigar City Brewing taproom located across from Amalie Arena, home of the Tampa Bay Lightning (NHL).

JW Marriott Water Street Rendering

Thousands of New Rooms to Choose

Tampa Bay’s hotel market is booming. Find local favorites like Oxford Exchange at the CURRENT Hotel – Tampa Bay’s newest Autograph Collection by Marriott property. A $700 million expansion brought 500+ NEW guestrooms and suites to the Seminole Hard Rock Hotel & Casino. Plus, Tampa’s first dual-branded development, Hampton Inn/Home2 Suites Tampa Downtown, opened in the waterfront Channel District and is perfect for families pre- or post-cruise.


A host of NEW hotels will debut in Tampa Bay, including a NEW boutique property, Hotel Haya, opening in the heart of historic Ybor City in the fall. The highly anticipated NEW JW Marriott Tampa Water Street opens by early 2021 with 519 rooms just steps from the Tampa Riverwalk and Amalie Arena. And the iconic foodie-focused Epicurean Hotel will undergo an expansion that will add 51 NEW guest room suites alongside the legendary Bern’s Steak House.


Dual-branded properties continue to debut with Hyatt Place/Hyatt House opening in the center of downtown with ground floor retail space. The dual-flagged Aloft/Element is bringing exciting rooftop experiences in 2021 to the NEW $500 million Midtown Project.

Hyde Park Village

Shop Till You Drop

Take in six city blocks of NEW high-end brands and beautiful local boutiques at Hyde Park Village. A major transformation has brought new life to this popular outdoor shopping venue brimming with street art, murals, brand-new shops and outdoor dining.

At International Plaza and Bay Street, check out an extensive collection of NEW shopping and dining options like Whiskey Cake among 200+ luxury brands. Looking for a bargain? Tampa Premium Outlets are just north of downtown and offer luxury brands at affordable prices. Bring home a NEW Tampa Bay-themed keepsake from the Unlock Tampa Bay Visitors Center downtown.

Bucs Stadium

Every Day is Game Day in Tampa Bay

Every year, baseball begins when the New York Yankees begin Spring Training at Steinbrenner Field and when the season starts, we root for the Tampa Bay Rays (MLB). A NEW era begins for the Tampa Bay Buccaneers (NFL), who defend home turf at Raymond James Stadium. At home in Amalie Arena, or on the road, “Be The Thunder” and cheer on the Tampa Bay Lightning (NHL).


The biggest football game of all – Super Bowl LV – returns to Tampa Bay for the 5th time February 2021!

Tampa International Airport flight taking off

Sit Back and Prepare for Takeoff

When it comes to airports, Tampa International Airport (TPA) is ranked among the best. For its third consecutive year, Travel + Leisure recently ranked TPA in the top 5 for its World’s Best Awards. United Airlines adds four new connections to Tampa Bay, with service to Boston, Cleveland, New York-LaGuardia and a route to Milwaukee.

Alaska Airlines connects Tampa Bay to the West Coast, with service to Seattle and NEW flights to Los Angeles and San Francisco. Canadian budget airline Swoop launched NEW service from Winnipeg to Tampa Bay. Domestic carrier Southwest Airlines offers over 30 nonstop flights to TPA, and the low-cost Spirit Airlines has direct service from New Orleans and Nashville.

Gasparilla Pirate Ship Invasion

It’s a Pirate’s Life in Tampa Bay!

The scurvy krewe loyal to legendary pirate José Gaspar will blow you away when they sail Florida’s only fully functional pirate ship into downtown with colors flying and cannons blazing. The Gasparilla Invasion kicks off a series of events and family fun known as Gasparilla Season.

Regardless of the season, take your own pirate voyage when you climb aboard the NEW Lost Pearl pirate ship. Or, learn about Tampa Bay’s pirate past at the Tampa Bay History Center, home to the Southeast’s only center for the study of maps.

Art lovers will find the perfect work and celebrate history when they visit the Gasparilla Festival of the Arts.


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