July Hotel Collections Continue To Elevate Tampa Bay Tourism

Tampa, FL (September 8, 2022) – Visit Tampa Bay reports another solid month in tourist development tax collections for July, reflecting June hotel stays, coming in over $4.6M. This is a 15.3% increase over the same month in 2021. Hillsborough County hotel occupancy, according to STR, Inc., held strong in July averaging 68.1% with hotel revenue reaching over $70M. ADR attained an average of $128.87 and RevPAR averaged $87.75. 

The total TDT collections have reached $49,571,856 within the first ten months of the 2022 fiscal year, a 68% increase over the same period in the fiscal year 2021, surpassing the overall collections ever received. 

“Delivering our best tourism collections in any fiscal year, and with two months of the current fiscal year yet to be accounted for, is an astonishing accomplishment for the hospitality industry and validates the resources that Visit Tampa Bay has exercised for the economic growth of our community,” says Santiago C. Corrada, President and CEO of Visit Tampa Bay. “As we move towards the end of the fiscal year and our competition is spending tens of millions of dollars to overtake our community, we will continue to find creative ways to compete and grow our position as an industry leader.”  

In total, Tampa Bay has reached over $826.1 million in taxable hotel revenue for the fiscal year. As the Bay Crafted and the new creative campaigns continue to increase visitation and boost the tourism industry in Hillsborough County, the momentum is set to push forward through the end of 2022. 

ABOUT VISIT TAMPA BAY

The heart of Florida’s Gulf Coast beats in Tampa Bay. Visit Tampa Bay encourages adventurous travelers to unlock sun, fun and culture in Florida’s most diverse travel destination. As a not-for-profit corporation certified by Destinations International’s Destination Marketing Accreditation Program (DMAP), we work with hundreds of partners to tell the world the story of Tampa Bay. Treasure awaits.