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    Below is the 2012 Value of Tourism detailing tourism research including the number of visitors to Hillsborough County in 2012, the economic and employment impacts of the Visitor Industry, visitor travel origins, length of stay, spending habits and more. We plan to update this information with 2013 figures in the spring of 2014.

    2012 Value of Tourism

    2012 Economic Impact Study & Visitor Profile (full study)

    **The documents for Research & Statistics are available to the general public. More detailed information is available to our partners only. If you are interested in becoming a partner of Visit Tampa Bay please contact our Partnership department at 813.223.1111. For additional media information, please contact Liana Lopez, Director of Communications for Visit Tampa Bay, at 813.218.3894 or LLopez@VisitTampaBay.com.